There is a lot we can learn from great companies, big and small. Many books have been written about companies like Disney, Nordstrom, Ritz-Carlton and Apple. And, once
"The greatest way to make a positive first impression is to demonstrate immediately that the other person, not you, is the center of action and conversation." -Bill Lampton,
Every contractor understands the importance of having a strong brand. Companies that develop exceptional brands outperform companies with a mediocre brand every single day, regardless of their field.