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Getting Feedback
2007-09-19
Feedback can benefit your business
By Lynn Duston, ShuBee Inc.
Keeping one existing client is 5 to 7 times more profitable than attracting one new client.
As a matter of fact, repeat clients spend 33% more than new ones - and this continues to increase the longer they stay your client. And referrals from repeat clients are 107% greater than non-clients or one-time clients.
But how do you always know if your clients are happy?
A staggering 91% of unhappy clients just don't come back. You can increase client satisfaction in several ways - from asking questions to customer surveys. One way to ensure they return is to solicit feedback.
You can always solicit feedback by asking clients directly, "Is there anything else I can help with?"
But filling out a written survey often reveals more truthful results than a face-to-face interview. One proven, easy way is to use the ShuBee Report CardTM. We've developed a list of survey questions that get right to the point and cover a variety of topics. They also provide you an excellent way to review how your service technicians/installers are performing. You can use our survey questions, or we will custom print your own questions. The Report CardTM can also include your return address and postage if you have a US postage permit number.
Report CardsTM are more than just feedback.
They give you an opportunity to get in front of your client, show them you care, and rate your performance. Contact your ShuBee Service Consultant to find out how easy it is to get the feedback you need to grow your business!
Much success to you!
Lynn Duston
email: lynn@shubee.com
